Ayra Starr Signs with Jay-Z’s Roc Nation, Elevating Her Afrobeats Career Internationally

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The Nigerian singer’s strong ambition of global superstardom is expected to be boosted by this strategic partnership with Roc Nation, along with the continued support of Mavin and Universal Music Group.

Nigerian singer Ayra Starr is officially on the artists’ clientele list of Roc Nation, the boutique music label, entertainment, and sports services company founded by iconic American rapper and mogul JAY-Z. Rumors of the deal intensified after Roc Nation posted a snippet of Starr’s soon-to-be-released single, “Hot Body,” on its social media pages late last week. Confirmation came with the singer’s dedicated page on the company’s website.